Hey, I'm Syd — a multi-disciplinary designer based in Manhattan with 6 years at Disney Streaming. I specialize in performance marketing: the kind of design that doesn't just look good but makes people click, subscribe, and stick around. I've learned that great design lives at the intersection of storytelling and strategy. I build scalable systems, move fast under pressure, and obsess over the details that drive results.

When I'm not designing, I'm probably drawing, painting, tinkering with code, experimenting with AI tools, hanging with my dog, or hunting for the best coffee in the city.